JOB DESCRIPTION

 

Title: Marketing Manager 
Supervision received MKT -Head of Department  (HOD)
Supervision exercised Marketing staff 
Department Marketing 

 

* OBJECTIVE OF THE POSITION

 

The position is responsible for the overall Marketing Department’s functions and issues.

 

* BASIC FUNCTIONS & RESPONSIBILITIES

 

  • Propose and implement Annual Marketing plan.
  • Develop, nurture and strengthen network with TVs, other Medias, PR Agencies, State bodies; Associations in Vietnam.
  • Manage and lead the marketing team to deliver set targets of the department.

 

* PRINCIPLE DUTIES & RESPONSIBILITIES

 

  • Develop and effectively run the team and Marketing system and plan.
  • Well manage a market intelligent system (competition and competitor information and analysis).
  • Maintain regular & effective market research system and provide sound analysis for Head of Departments.
  • Be in charge of implementing marketing programs, communication program…
  • Work closely with Supervisors, Academic Dept, Customer Service Dept, Business Development Dept. for R&D tasks, and program.
  • Be responsible for achieving goals that is set for position holder.
  • Develops local LLV property marketing plan to increase volume, market share, and revenue, monitoring current study trends, and modifying marketing plans accordingly.
  • Develop and implement a public relations campaign consistent with the vision of LLV. Develop and execute short and long-term public relations campaigns, locally and internationally.
  • Write, edit, approve, and maintain press materials. Oversight of PR agency accounts
  • Produce and/or assists in the preparation of annual budgets and operation forecasts; produces regular and special reports; maintains required records and files. 
  • Maintains harmony among subordinates and resolves grievances.
  • Ensures all activities performed within the department are in accordance with the company’s business objectives and established safety and security standards. 
  • Keeps leadership & supervisors informed on a timely basis of any undue variance from expected results.
  • Must be able to meet the attendance guidelines of the job and adhere to departmental and company policies.

 

* EXPECTED OUTPUTS OF THE JOB: KPIs

Based on tasks and projects

 

These KPIs will be reviewed and revised periodically based on company business objectives and actual job requirements”

 

* DECISION MAKING 

 

Make decision when delegated and assigned by HOD & BOM.

 

* QUALIFICATION REQUIRED:

 

  • Bachelor degree in Marketing, Journalism, Public Relations or Communications.
  • A minimum of five (5) years work experience in a management capacity required in one of the following media-related fields: marketing, journalism, public relations and or communications.
  • Marketing and Public Relations experience at education preferred.
  • Must have strong interpersonal and leadership skills to deal effectively with all business contacts and manage high-profile relationships with clients and members of the media.
  • Strong organizational skills a must. Candidate must be detail-oriented, able to multi-task and handle high-stress situations. 
  • Maintain a professional, neat and well-groomed appearance adhering to LLV standards. 
  • Ability to communicate fluently in the primary language of the workplace both verbally and nonverbally.  Fluent in English is encouraged.
  • Superior diplomatic and communication skills, both oral and written. Very well organized, computer literate, and detail-oriented

* SIGNING AUTHORITY

 

Sign for all documents related to Marketing department.

 

* WORKING TIME:

Maximum 44 hours shift work a week, timetabled by the immediate manager in consonance with the Admissions requirements. Lunch break 12:00 – 1:30 pm. Outside work-hours required from time-to-time when tasks need to be completed on time. 

 

* OTHER BENEFITS & OBLIGATIONS (Alterable by the company policy)

 

  • Social, Health and Unemployment Insurances according to the Labour Law; 
  • Personal Income Tax  (if any) will be the Employee’s responsibility; 
  • Holiday: According to Vietnamese Labor Law;
  •  Annual leave :Sixteen (16) days for annual leave; 
  • Two free English courses at LLV; and free English courses for employee’s children based on availability of seats
  • Three paid sick leave days per year; 
  • Premium Health Care by LLV
  • Opportunities for career development at LLV. 

 

* ESSENTIAL COMPETENCIES

  • Core Values: 
    • Established
    • Trust
    • Innovative
    • Result-Oriented
  • Core Competencies: 
    • Service & Relationships
    • Accountability & Dependability
    • Adaptability & Flexibility
    • Decision Making & Problem Solving 
    • Creativity & Innovativeness